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Machinery Trader® and Machinery Trader Action Results® Media Kit

Machinery Trader Media Kit

Dealers who want to reach thousands of potential customers each week turn to the No. 1 resource for buying and selling heavy construction equipment— Machinery Trader. Published in three regional editions each week and distributed worldwide, each issue contains extensive product selection, including thousands of equipment, parts, and attachment for-sale listings, as well as full-color photos. From large machines to small specialty parts, Machinery Trader is the best medium for selling your inventory.

Designed to complement the print editions of Machinery Trader, the Machinery Trader website brings together buyers and sellers of heavy construction equipment online. features a continuously updated database of equipment, parts, and attachments for sale that come directly from dealers’ inventories. These listings are displayed through a searchable, user-friendly interface, which lets visitors access for-sale listings from anywhere in the world, 24 hours a day, seven days a week. The site also offers comprehensive auction results, heavy hauler information, and a messaging system that lets buyers contact dealers about specific parts and machines for sale.

Print Advertising Sizes

Trim on full-page advertising is 8.125 x 10.75 (48p9 x 64p6). Bleed is 8.375 x 11 (50p3 x 66p). Live area for all ad sizes is listed below.

Ad Size
Size in Inches (W X H)
Size in Picas (W x H)
Front Cover
7.5 x 8.25
45p x 49p6
Back Cover
7.5 x 10
45p x 60p
Inside Front
7.5 x 8.25
45p x 49p6
Inside Facing Front
7.5 x 10
45p x 60p
Inside Back
7.5 x 10
45p x 60p
Inside Facing Back
7.5 x 10
45p x 60p
Full Page
7.5 x 10
45p x 60p
1/2 Page
7.5 x 4.9167
45p x 29p6
1/3 Page
7.5 x 3.2222
45p x 19p4
1/4 Page
3.6667 x 4.9167
22p x 29p6
1/6 Page
3.6667 x 3.2222
22p x 19p4

Advertising Deadline

Advertising deadline is Monday at 3 p.m., Central Standard Time. Please note, deadlines may vary due to holidays. Contact your Sales Representative for pricing and information on our Canadian publication, MarketBook.

Machinery Trader Auction Results

Machinery Trader Auction Results is a comprehensive guide to the heavy construction equipment industry. Printed twice each year, Auction Results offers the most complete source of pricing information of heavy equipment available today. Each issue contains a full year’s worth of auction results, as well as heavy hauler information. Compiled in an easy-to-use format, Machinery Trader Auction Results provides both buyers and sellers an exceptional and timely resource for market pricing information.

Machinery Trader Auction Results is printed semiannually. Contact your Sales Representative for clarification on these charges.